JOB SUMMARY
Company Plato Consult Limi...
Industry Telecommunica...
Category Marketing
Location Accra
Job Status Full-time
Salary GH¢
Education Master’...
Experience 10 years
Job Expires 22 Jul, 2011
Contact Plato Consult
Job Description
The Senior Marketing Manager-Usage and Retention Manager will be responsible for planning and achieving the targeted revenue from the prepaid & post-paid product categories. The role reports to the Chief Marketing Officer.
Role has the following responsibilities;
* Decrease the contribution of inactive users in the network
* Monitor the level of activity on the network and work in close conjunction with the customer care retention team to do targeted promotions of the inactive customers
* Ensure a error free process for various tariffs and promotional programs
* Develop and implement a process resulting in No customers complaints while availing of the program benefits
* Ensure increase in the contribution of long distance traffic in the calling pattern
* Create customer base stickiness and hence reduce churn
* Achieve the desired revenue from the base by designing and developing customized programs
Required Skills or Experience
Role specific qualification;
* 12 years experience in marketing with 3 years within the telecoms industry, 8-10 years handling a product category.
* Degree in marketing or related field from a recognised university
* Post graduate degree in marketing , CIM
* MBA, degree a plus
* Ability to manage large scale with a very wide geographical scope across
* Ability to manage an outsourcing partner to deliver business results
* Ability to innovate and deliver value to business at multiple levels
Person specific qualification
* Works collaboratively with others
* Goal orientated
* Driven
* Focused
* Customer Focus
* Commercial understanding
* Risk aware
* Judgement
* Builds trust
* Communicating for impact
How To Apply
Please send all CVs to cv@platogh.com
Kindly name the subject the position you are applying for
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